AIREM is helmed by Fellowship-Trained, Dual Board Certified Facial Plastic & Reconstructive Surgeon, Dr. Park, also known as “Super Doctor” in The New York Times Magazine.
AIREM offers a full suite of products and services including surgical and non-surgical treatments, skincare retail and an immersive tea experience inspired by the concept of Gwallee - Korean for "wellness".
Unlike other aesthetic brands in the category, the role of AIREM's brand identity is to bring to life a Beauty- and Wellness-first approach founded on Eastern principles while maintaining it's authority and credentials in the category.
Role:
- Brand & Design Strategy
- Brand Tagline
- Product and Services naming
- Brand Identity Design
- Packaging Design & Production Management
- Art Direction
- Web Design
